Received your AI Content Brief? Great, let's get started!
Follow the instructions below...
1.) Head over to Open AI's ChatGPT by clicking on the link below.
You'll need to create an account if you don't already have one.
2.) Copy and paste the content of the brief (as instructed in the email) into Chat GPT4.
*Best sure you are using model 4 of GPT (not 3.5), as the latest model will produce far better results.
5 Things you should absolutely know when using chat GPT to Generate Articles From Your Content Brief
1.) AI Tools don't always get things right
What to do: Proof the generated draft and edit accordingly.
2.) Chat GPT is known to stall halfway through generating the article.
What to do: Prompt it to "Continue" by typing "Continue" into your chat message.
3.) Chat GPT sometimes falls short of the requested article length.
What to do: Tell it to increase the article's length
4.) The writing will be pretty good, but you may need to do some polishing.
What to do: run the completed draft through a grammar tool, like Grammarly, to highlight areas of needed improvement.
5.) Check for Plagiarism. With AI, you can never be too certain.
What to do: Tools like Grammarly and others can assist with plagiarism checking. Choose one and run a test.
1.) Expect to play an Editor role.
AI tools do not always get things right, even with your thoughtful direction, and may sometimes make factually incorrect statements.
What to do: It remains your job as an Editor to provide feedback to the AI agent as you would any peer and allow it to iterate on its produced drafts. Provide excellent feedback and direction, and it will ultimately deliver what you're looking for. However, be prepared that the process can be interactive depending on the scope of your brief.
2.) Known Behavior of Chat GPT (Stalling)
Once you paste the content brief into Chat GPT, it may stall halfway through generating the article.
What to do: If this happens, prompt it to "Continue" by typing "Continue" into your chat message and send. The prompt instructs GPT to pick up where it left off and continue generating the article.
3.) Known Behavior of Chat GPT (Article too short)
Currently, Chat GPT does not always get the article's length right. Your instruction on the word count of the article may fall short. For instance, your guideline might be to generate an article that is at least 1,000 words, and it may produce an article that is 700 words instead.
What to do: If this is the result, that's okay. Put on your Editor role as you would with a human and provide feedback and direction. For instance, you could give the following follow-up prompts as editorial feedback by telling GPT that the article needs to be longer and to increase the word count length.
Example Prompts:
The article is only about 700 words instead of the 1,000 required. Increase the article's length by adding at least another 300 words.
- The article is only about 500 words instead of the 1,000 required. Double the article's length to increase the word count to at least 1,000 words.
If you're asking to increase the article length, suggest where the article could stand to use more detail. Consider prompts like the examples below…
Example Prompts:
- The article is only about 800 words instead of the 1,000 required. Increase the article's length by providing examples under the 2nd subheadline.
- The article is only about 800 words instead of the 1,000 required. Increase the article's length by providing the reader with a list of action items under the 3rd subheadline.
Think about areas where increased length and adding detail will also add value (like including data and bullet points) so that it's not artificially inflating the size of the article with "filler" content.
Example Prompts:
- The article is only about 800 words instead of the 1,000 required. To increase the length, add bullet points under the 1st subheadline that list at least ten organizations in the state that have adopted regenerative approaches, along with a brief sentence describing each organization.
- The article is only about 800 words instead of the 1,000 required. Increase the article's length by providing data that supports the narrative points throughout the article. Cite the sources of that data and provide the links to those sources.
*A note about data - If the article cites outdated sources, likely due to its current limitations to access real-time information across the web, it may cite sources that could be 2, 3, or even 4 years old. This can make your content appear less credible and valuable to the user. Again, but on your Editor hat, as you know, adding more recent relevant sources would be better. In this case, embrace finding more recent studies, sources, etc. Copy the entire research content or an appropriate section, and provide it to the AI agent. Instruct it to use the pasted content as the data source to reference the content. You can use an example prompt like the one below…
Example Prompts:
- For the 2nd subheadline's section, use the content from the article below to cite data from it as a source. [Copy/Paste the article's content.]
4.) Grammar Refinement:
While the writing should satisfy a decent standard, you may need to do some polishing.
What to do: Once you're satisfied with the draft, run the completed draft through a grammar tool, like Grammarly, to catch any grammatical mistakes or highlight areas of needed improvement. Like AI, Grammarly is a tool that can help reduce the cerebral taxing on Writers and Editors by catching the fundamental flaws in the writing. As the human editor, you must accept or reject any suggestions these tools surface and apply your professional assessment and tweaks to the final produced content before publication.
5.) Checking For Plagiarism:
Tools like Grammarly and others can assist with plagiarism checking. Checking for plagiarism is vital, given the nature of generative AI and how it constructs content. It is unlikely that it will lift entire sections from knowledge sources. Still, it's a necessary step to ensure your content is free of others' unwitting contributions and truly represents your work ultimately.
What to do: Run the completed draft through Grammarly's plagiarism checker or your tool of choice.
